Skip to content
All work
2018

Them Design Studios

Design Engineer

Agency story that can update

Overview

Them Design Studios needed a digital presence that could carry agency storytelling and still take campaign updates without a rebuild. I designed and built a responsive marketing site with motion that supports the narrative, a CMS the team could run, and performance that doesn’t fight the brand — inquiries followed.

Context

Agency work dies when the site can’t take new campaigns. The product problem was brand storytelling plus operational publishing.

How it evolved

Reusable components, CMS, and motion that supports narrative — tuned as the agency’s content rhythm became clear.

Where it is now

Higher inquiry volume with editorial consistency marketing can maintain.

What it delivered

1

About 200% more inquiries after launch — site as a business development surface

2

Reusable components + CMS so campaigns ship without redesigning the whole site

3

95+ Lighthouse with motion that still respects the story

How it ships

  • CMS content models so the agency could update campaigns themselves instead of filing eng tickets

  • GSAP motion used to explain hierarchy and story beats — not decoration for its own sake

  • Performance budget aimed at 95+ Lighthouse so the portfolio loaded like the craft it was selling

Surfaces

themdesignstudios.com

Stack

ReactFirebaseContentfulGSAPStyled ComponentsTailwind CSS